Privacy Policy

Your Privacy Matters

At The Buttress Pillow, we respect your privacy. This policy explains how we collect, use, and protect your personal information when you visit our website or make a purchase.

Information We Collect

Personal Information

When you make a purchase, we collect:

• Name and shipping address
• Email address and phone number
• Payment information (processed securely through our payment processor)
• Order history and preferences

Automatic Information

• IP address and browser type
• Device information and operating system
• Pages visited and time spent on site
• Referring website or source

How We Use Your Information

• Process and fulfill your orders
• Send order confirmations and shipping updates
• Respond to customer service inquiries
• Send promotional emails (only if you subscribe to our newsletter)
• Improve our website and customer experience
• Prevent fraud and maintain security
• Show you relevant ads on other platforms (e.g. social media) after you visit our site

Advertising and Retargeting

We use advertising partners to show you ads for our products on other websites and apps (e.g. Facebook, Instagram). When you visit our website, we may share information about your visit (such as pages viewed and device information) with these partners so they can show you relevant ads and measure ad performance. This includes visitors who did not arrive from an ad—so we can reach you with helpful reminders if you left without purchasing.

We use Meta (Facebook) Pixel and similar technologies for this purpose. You can control ad preferences and opt out of interest-based ads from Meta at Facebook Ad Settings and via industry tools like Your Ad Choices.

Discreet Packaging & Billing

• All packages ship in plain, unmarked boxes with no branding
• Return labels do not display our company name
• Credit card statements show a discreet billing descriptor
• We never share what you purchased with third parties

Information Sharing

We DO NOT sell your personal information. We only share data with:

• Shipping carriers (USPS) to deliver your order
• Payment processors (Shopify Payments, PayPal, etc.) to process transactions
• Email service (for order confirmations and newsletters)
• Analytics providers (Google Analytics) for website improvement
• Advertising partners (e.g. Meta/Facebook, Google) for ad measurement and retargeting, as described in Advertising and Retargeting above

All third parties are contractually obligated to protect your information and use it only for the specified purposes.

Cookies

We use cookies to enhance your browsing experience, remember your preferences, analyze site traffic, and support advertising and retargeting (e.g. so we can show you relevant ads on other platforms). You can disable cookies in your browser settings, though some features may not function properly. To opt out of interest-based ads, see the links in the Advertising and Retargeting section above.

Your Rights

You have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate information
• Request deletion of your data (subject to legal requirements)
• Unsubscribe from marketing emails at any time
• Opt out of data collection (except what's necessary for order fulfillment)

California Residents (CCPA)

If you're a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information we collect and how we use it
• Right to request deletion of your personal information
• Right to opt-out of the sale of personal information (we don't sell your data)
• Right to non-discrimination for exercising your privacy rights

To exercise these rights, contact us at legal@thebuttresspillow.com

Data Security

We use industry-standard security measures including SSL encryption, secure servers, and PCI-compliant payment processing. While no method is 100% secure, we take all reasonable precautions to protect your information.

Children's Privacy

Our website is not intended for children under 13. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Continued use of our site after changes constitutes acceptance of the updated policy.